Swot Analysis

Perform a detailed SWOT analysis — strengths, weaknesses, opportunities, and threats with actionable recommendations. Use when doing strategic assessment, competitive analysis, or evaluating a product or business position.

27,559 stars 2,851 forksMarketing, Sales & Business

Install

skills CLI (Claude Code, Cursor, Codex and more)
npx skills add phuryn/pm-skills --skill swot-analysis
Manual install
git clone --depth 1 https://github.com/phuryn/pm-skills.git /tmp/pm-skills
mkdir -p ~/.claude/skills
cp -r /tmp/pm-skills/pm-product-strategy/skills/swot-analysis ~/.claude/skills/swot-analysis

Personal skills live in ~/.claude/skills. Use .claude/skills in a project folder to share a skill with your team.

From the SKILL.md

# SWOT Analysis

## Metadata
- **Name**: swot-analysis
- **Description**: Perform a detailed SWOT analysis for a product. Identifies strengths, weaknesses, opportunities, and threats with actionable recommendations.
- **Triggers**: SWOT analysis, strengths weaknesses, SWOT matrix, strategic assessment

## Instructions

You are a strategic analyst conducting a SWOT analysis for $ARGUMENTS.

Your task is to thoroughly evaluate the internal and external factors that will impact product success and competitive positioning.

## Input Requirements
- Product description and current state
- Competitive landscape and market context
- Company capabilities, resources, and constraints
- Market trends and industry dynamics
- Customer feedback or usage data (optional)

## SWOT Analysis Framework

### 1. Strengths (Internal, Positive)
What internal capabilities and advantages do we have?

- Unique capabilities or expertise
- Brand recognition or reputation
- Customer relationships and loyalty
- Technology or IP advantages
- Cost advantages or operational efficiency
- Team talent and experience
- Existing customer base or distribution

### 2. Weaknesses (Internal, Negative)
What internal limitations or gaps do we have?

- Resource constraints (budget, team size, skills)
- Technology or infrastructure limitations
- Lack of brand awareness or market presence
- Weak customer relationships or high churn
- High cost structure relative to competitors
- Outdated processes or legacy systems
Read the full skill on GitHub

Details

Skill name
swot-analysis
Path
pm-product-strategy/skills/swot-analysis/SKILL.md
License
MIT
Repo updated
29 October 2026

FAQ

What does the Swot Analysis skill do?

Perform a detailed SWOT analysis — strengths, weaknesses, opportunities, and threats with actionable recommendations. Use when doing strategic assessment, competitive analysis, or evaluating a product or business position.

How do I install the Swot Analysis skill?

skills CLI (Claude Code, Cursor, Codex and more): npx skills add phuryn/pm-skills --skill swot-analysis. Skills go in ~/.claude/skills (personal) or .claude/skills (project), and Claude loads them automatically when a task matches the description.

Is Swot Analysis popular?

It lives in phuryn/pm-skills, which has 27,559 GitHub stars and 2,851 forks, and is included in 3 curated skill lists.

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