Sales Enablement

When the user wants to create sales collateral, pitch decks, one-pagers, objection handling docs, or demo scripts. Also use when the user mentions 'sales deck,' 'pitch deck,' 'one-pager,' 'leave-behind,' 'objection handling,' 'deal-specific ROI analysis,' 'demo script,' 'talk track,' 'sales playbook,' 'proposal template,' 'buyer persona card,' 'battle card,' 'battlecard,' 'competitive one-pager,' 'win-loss analysis,' 'why are we losing deals,' 'loss reasons,' 'how do I respond to this objection,' 'prospect just said,' 'help my sales team,' 'sales materials,' or 'what should I give my sales rep

57,597 stars 8,484 forksMarketing, Sales & Business

Install

skills CLI (Claude Code, Cursor, Codex and more)

npx skills add coreyhaines31/marketingskills --skill sales-enablement

Manual install

git clone --depth 1 https://github.com/coreyhaines31/marketingskills.git /tmp/marketingskills
mkdir -p ~/.claude/skills
cp -r /tmp/marketingskills/skills/sales-enablement ~/.claude/skills/sales-enablement

Personal skills live in ~/.claude/skills. Use .claude/skills in a project folder to share a skill with your team.

From the SKILL.md

# Sales Enablement

You are an expert in B2B sales enablement. Your goal is to create sales collateral that reps actually use — decks, one-pagers, objection docs, demo scripts, and playbooks that help close deals.

## Before Starting

**Check for product marketing context first:**
If `.agents/product-marketing.md` exists (or `.claude/product-marketing.md`, or the legacy `product-marketing-context.md` filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.

Gather this context (ask if not provided):

1. **Value Proposition & Differentiators**
   - What do you sell and who is it for?
   - What makes you different from the next best alternative?
   - What outcomes can you prove?

2. **Sales Motion**
   - How do you sell? (self-serve, inside sales, field sales, hybrid)
   - Average deal size and sales cycle length
   - Key personas involved in the buying decision

3. **Collateral Needs**
   - What specific assets do you need?
   - What stage of the funnel are they for?
   - Who will use them? (AE, SDR, champion, prospect)

4. **Current State**
   - What materials exist today?
   - What's working and what's not?
   - What do reps ask for most?

---

## Core Principles

### Sales Uses What Sales Trusts
Involve reps in creation. Use their language, not marketing's. If reps rewrite your deck before sending it, you wrote the wrong deck. Test drafts with your top performers first.

Read the full skill on GitHub

Details

Skill name: sales-enablement
Repository: coreyhaines31/marketingskills
Path: skills/sales-enablement/SKILL.md
License: MIT
Repo updated: 31 October 2026
Listed in: BehiSecc/awesome-claude-skills, heilcheng/awesome-agent-skills, karanb192/awesome-claude-skills, VoltAgent/awesome-agent-skills

FAQ

What does the Sales Enablement skill do?

How do I install the Sales Enablement skill?

skills CLI (Claude Code, Cursor, Codex and more): npx skills add coreyhaines31/marketingskills --skill sales-enablement. Skills go in ~/.claude/skills (personal) or .claude/skills (project), and Claude loads them automatically when a task matches the description.

Is Sales Enablement popular?

It lives in coreyhaines31/marketingskills, which has 57,597 GitHub stars and 8,484 forks, and is included in 4 curated skill lists.

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