Make Playbook

An indie maker playbook inspired by Pieter Levels' (@levelsio) book "MAKE: The Indie Maker Blueprint" — idea validation, fast/DIY building, launching, organic growth, monetization, automation, and exits for bootstrapped apps. Use when the user is starting a new app idea, deciding what to build or build next, prepping a launch, stuck on growth or monetization, deciding whether/how to automate operations, or considering selling a product.

5 stars 1 forksMarketing, Sales & Business

Install

skills CLI (Claude Code, Cursor, Codex and more)

npx skills add tamdogood/make-playbook --skill make-playbook

Manual install

git clone --depth 1 https://github.com/tamdogood/make-playbook.git /tmp/make-playbook
mkdir -p ~/.claude/skills
cp -r /tmp/make-playbook/. ~/.claude/skills/make-playbook

Personal skills live in ~/.claude/skills. Use .claude/skills in a project folder to share a skill with your team.

From the SKILL.md

# MAKE Playbook

A working reference system for bootstrapped app builders, inspired by Pieter Levels' *MAKE: The Indie Maker Blueprint* — meant to be consulted repeatedly across many apps and stages, not read once. This is an original set of checklists and diagnostics built around the book's core ideas, not a copy of the book itself. Read the full book at [readmake.com](https://readmake.com) for the deep-dive chapters, war stories, and numbers behind this framework.

## The 7-stage model

Idea → Build → Launch → Grow → Monetize → Automate → Exit

Every reference file corresponds to one stage. `references/ethos.md` is the constant background frame (bootstrapping-first stance, ethics constraints, realistic expectations about persistence) that applies no matter which stage you're in — read it once per session if it hasn't come up yet, and let its ethics constraints override any tactic from the stage-specific files that would violate them (fake engagement, dishonest growth hacks, user-hostile monetization).

## Workflow

1. **Identify the app and the stage.** If the user hasn't said which app or what stage it's at, ask — don't guess. If there's a `MAKE.md` tracker file in the current project (see below), read it first; it may already answer this.

Read the full skill on GitHub

Details

Skill name: make-playbook
Repository: tamdogood/make-playbook
License: MIT
Repo updated: 5 July 2026

FAQ

What does the Make Playbook skill do?

How do I install the Make Playbook skill?

skills CLI (Claude Code, Cursor, Codex and more): npx skills add tamdogood/make-playbook --skill make-playbook. Skills go in ~/.claude/skills (personal) or .claude/skills (project), and Claude loads them automatically when a task matches the description.

Is Make Playbook popular?

It lives in tamdogood/make-playbook, which has 5 GitHub stars and 1 forks.

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