Interview Script

Create a structured customer interview script with JTBD probing questions, warm-up, core exploration, and wrap-up sections. Follows The Mom Test principles — no leading questions, no pitching, focus on past behavior. Use when preparing for user interviews, creating interview guides, or planning discovery research.

27,559 stars 2,851 forksTesting & QA

Install

skills CLI (Claude Code, Cursor, Codex and more)
npx skills add phuryn/pm-skills --skill interview-script
Manual install
git clone --depth 1 https://github.com/phuryn/pm-skills.git /tmp/pm-skills
mkdir -p ~/.claude/skills
cp -r /tmp/pm-skills/pm-product-discovery/skills/interview-script ~/.claude/skills/interview-script

Personal skills live in ~/.claude/skills. Use .claude/skills in a project folder to share a skill with your team.

From the SKILL.md

## Customer Interview Script

Create a structured interview script that surfaces real insights, not just opinions. Follows "The Mom Test" principles — ask about their life, not your idea.

### Domain Context

Customer interviews are one source in **Stage 1 (Explore)** of continuous discovery. Other sources: stakeholder interviews, usage analytics, data analytics, surveys, market trends, SEO/SEM analysis. The PM needs direct access to users, stakeholders, engineers, and designers — "without proxies." The **Product Trio** (PM + Designer + Engineer — Teresa Torres) should work together on discovery, not just the PM alone.

### Context

You are preparing a customer interview script for research on **$ARGUMENTS**.

If the user provides files (personas, hypothesis lists, product briefs, or previous interview notes), read them first.

### Instructions

1. **Clarify research objectives**:
   - What specific questions does the team need answered?
   - What decisions will this research inform?
   - What assumptions need validation?

2. **Create the interview script** with these sections:

   ### Opening (2-3 min)
   - Introduce yourself and the purpose (learning, not selling)
   - Set expectations: "There are no right or wrong answers. We're here to learn from your experience."
   - Ask permission to record (if applicable)
   - Confirm time available

   ### Warm-Up: Context & Background (5 min)
   - "Tell me about your role and what a typical day/week looks like."
Read the full skill on GitHub

Details

Skill name
interview-script
Path
pm-product-discovery/skills/interview-script/SKILL.md
License
MIT
Repo updated
29 October 2026

FAQ

What does the Interview Script skill do?

Create a structured customer interview script with JTBD probing questions, warm-up, core exploration, and wrap-up sections. Follows The Mom Test principles — no leading questions, no pitching, focus on past behavior. Use when preparing for user interviews, creating interview guides, or planning discovery research.

How do I install the Interview Script skill?

skills CLI (Claude Code, Cursor, Codex and more): npx skills add phuryn/pm-skills --skill interview-script. Skills go in ~/.claude/skills (personal) or .claude/skills (project), and Claude loads them automatically when a task matches the description.

Is Interview Script popular?

It lives in phuryn/pm-skills, which has 27,559 GitHub stars and 2,851 forks, and is included in 3 curated skill lists.

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