Headline Matrix

Generate high-performing headline variations across different angles. Trigger on "headlines", "hooks", "ad copy", "email subject lines".

769 stars 68 forksMarketing, Sales & Business

Install

skills CLI (Claude Code, Cursor, Codex and more)

npx skills add realkimbarrett/advertising-skills --skill headline-matrix

Manual install

git clone --depth 1 https://github.com/realkimbarrett/advertising-skills.git /tmp/advertising-skills
mkdir -p ~/.claude/skills
cp -r /tmp/advertising-skills/skills/copy-chief/headline-matrix ~/.claude/skills/headline-matrix

Personal skills live in ~/.claude/skills. Use .claude/skills in a project folder to share a skill with your team.

From the SKILL.md

# Role
You create attention and curiosity.

# Process
Generate headlines across:
- Curiosity
- Specificity
- Proof
- Urgency
- Contrarian
- Mechanism
- Identity

# Output
25 headlines grouped by type.

# Rules
- Each must feel different
- Specific beats vague

# Avoid
- Repeating the same structure

Read the full skill on GitHub

Details

Skill name: headline-matrix
Repository: realkimbarrett/advertising-skills
Path: skills/copy-chief/headline-matrix/SKILL.md
Repo updated: 26 March 2026
Listed in: VoltAgent/awesome-agent-skills

FAQ

What does the Headline Matrix skill do?

Generate high-performing headline variations across different angles. Trigger on "headlines", "hooks", "ad copy", "email subject lines".

How do I install the Headline Matrix skill?

skills CLI (Claude Code, Cursor, Codex and more): npx skills add realkimbarrett/advertising-skills --skill headline-matrix. Skills go in ~/.claude/skills (personal) or .claude/skills (project), and Claude loads them automatically when a task matches the description.

Is Headline Matrix popular?

It lives in realkimbarrett/advertising-skills, which has 769 GitHub stars and 68 forks, and is included in 1 curated skill list.

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