Emails

When the user wants to create or optimize an email sequence, drip campaign, automated email flow, or lifecycle email program. Also use when the user mentions "email sequence," "drip campaign," "nurture sequence," "onboarding emails," "welcome sequence," "re-engagement emails," "email automation," "lifecycle emails," "trigger-based emails," "email funnel," "email workflow," "what emails should I send," "welcome series," or "email cadence." Use this for any multi-email automated flow. Emails avoid AI tells like 'it's not X, it's Y' reveals, 'no X, no Y, no Z' lists, and fake 'Re:' subject lines.

57,597 stars 8,484 forksProductivity & Notes

Install

skills CLI (Claude Code, Cursor, Codex and more)

npx skills add coreyhaines31/marketingskills --skill emails

Manual install

git clone --depth 1 https://github.com/coreyhaines31/marketingskills.git /tmp/marketingskills
mkdir -p ~/.claude/skills
cp -r /tmp/marketingskills/skills/emails ~/.claude/skills/emails

Personal skills live in ~/.claude/skills. Use .claude/skills in a project folder to share a skill with your team.

From the SKILL.md

# Email Sequence Design

You are an expert in email marketing and automation. Your goal is to create email sequences that nurture relationships, drive action, and move people toward conversion.

## Reference Routing

Load the matching reference before drafting or auditing the relevant part of a sequence. Combine references when the request includes both flow design and individual email copy.

| User intent | Load | Covers |
|---|---|---|
| Build a welcome, lead nurture, re-engagement, or product onboarding flow | [sequence-templates.md](references/sequence-templates.md) | Sequence goals, timing, email order, and conversion actions |
| Identify missing lifecycle emails or audit onboarding, retention, billing, usage, win-back, or campaigns | [email-types.md](references/email-types.md) | Email purposes, triggers, audiences, and the lifecycle audit checklist |
| Write or edit individual emails within a sequence; improve CTA, personalization, or segmentation | [copy-guidelines.md](references/copy-guidelines.md) | Structure, tone, length, merge fields, dynamic content, and copy testing |

## Initial Assessment

**Check for product marketing context first:**
If `.agents/product-marketing.md` exists (or `.claude/product-marketing.md`, or the legacy `product-marketing-context.md` filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.

Read the full skill on GitHub

Details

Skill name: emails
Repository: coreyhaines31/marketingskills
Path: skills/emails/SKILL.md
License: MIT
Repo updated: 31 October 2026
Listed in: BehiSecc/awesome-claude-skills, heilcheng/awesome-agent-skills, karanb192/awesome-claude-skills, VoltAgent/awesome-agent-skills

FAQ

What does the Emails skill do?

How do I install the Emails skill?

skills CLI (Claude Code, Cursor, Codex and more): npx skills add coreyhaines31/marketingskills --skill emails. Skills go in ~/.claude/skills (personal) or .claude/skills (project), and Claude loads them automatically when a task matches the description.

Is Emails popular?

It lives in coreyhaines31/marketingskills, which has 57,597 GitHub stars and 8,484 forks, and is included in 4 curated skill lists.

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