SEO Audit

Run a full, weighted local & technical SEO audit on any website — entirely local, no SaaS, no per-domain pricing. Measures 8 discipline areas with a Python CLI (technical, on-page, schema.org/JSON-LD, local/GBP, Core Web Vitals, GEO/AI-Overview, content/E-E-A-T, images, sitemap, hreflang, content briefs, keyword clustering, drift, and Google APIs), then synthesises the findings into one prioritised report with weighted scoring, dependency-ordered actions and falsifiable recommendations.

Install

skills CLI (Claude Code, Cursor, Codex and more)
npx skills add Haniubub/seo-toolkit --skill seo-audit
Manual install
git clone --depth 1 https://github.com/Haniubub/seo-toolkit.git /tmp/seo-toolkit
mkdir -p ~/.claude/skills
cp -r /tmp/seo-toolkit/. ~/.claude/skills/seo-audit

Personal skills live in ~/.claude/skills. Use .claude/skills in a project folder to share a skill with your team.

From the SKILL.md

# seo-audit — local & technical SEO audit toolkit

A two-layer audit engine. **Measurement** is deterministic (a Python CLI + 53
curated scripts). **Judgment** is where the model interprets those findings and
writes the plan. Both stay on your machine: no API keys for the core, no
third-party SaaS, no per-domain pricing.

## Use this first

1. **Broad, then deep.** Run `./seo audit <url>` once, then drill into the
   highest-impact findings. Starting with single commands optimises symptoms
   instead of root causes.
2. **Setup first.** If `./seo doctor` reports an error, run `./setup.sh`. Chromium
   is workspace-local; occasional sandbox hangs are caught by a subprocess
   timeout — just retry.
3. **Recommendations carry 4 fields.** Observation → Dependency → Failure signal →
   Early indicator. Field 2 sets the order, field 3 tells you how you'd know it
   worked.

## Command surface

| Command | Measures |
|---------|----------|
| `./seo doctor` | Environment health check |
| `./seo audit <url>` | Full weighted verdict (specialists + sitemap + structure) |
| `./seo technical <url>` | Technical SEO (9 categories) |
| `./seo page <url>` | On-page: content, links, keyword signals |
| `./seo schema <url>` | JSON-LD / LocalBusiness detection + validation |
| `./seo local <url>` | Local / NAP consistency |
| `./seo visual <url>` | Render, hydration, console errors, load time (lab) |
| `./seo sitemap <url>` | Sitemap discovery + validation |
Read the full skill on GitHub

Details

Skill name
seo-audit
Repo updated
11 September 2026

FAQ

What does the SEO Audit skill do?

Run a full, weighted local & technical SEO audit on any website — entirely local, no SaaS, no per-domain pricing. Measures 8 discipline areas with a Python CLI (technical, on-page, schema.org/JSON-LD, local/GBP, Core Web Vitals, GEO/AI-Overview, content/E-E-A-T, images, sitemap, hreflang, content briefs, keyword clustering, drift, and Google APIs), then synthesises the findings into one prioritised report with weighted scoring, dependency-ordered actions and falsifiable recommendations.

How do I install the SEO Audit skill?

skills CLI (Claude Code, Cursor, Codex and more): npx skills add Haniubub/seo-toolkit --skill seo-audit. Skills go in ~/.claude/skills (personal) or .claude/skills (project), and Claude loads them automatically when a task matches the description.

Is SEO Audit popular?

It lives in Haniubub/seo-toolkit, which has 8 GitHub stars and 1 forks.

Related skills

Reddit Founder Growth

7

piupiuyao/reddit-founder-skill

Help founders write viral Reddit posts and authentic comments. Supports three modes: post only, comment only, or both. Use for any Reddit content creation, engagement, or growth strategy.

Marketing, Sales & Business

SEO

8

nurdamiron/claude-code-skills

19 sub-skills: technical audit, E-E-A-T, schema, GEO, LLM optimization, brand AI tracking, intent classification, IndexNow, content rewrite, AI Overviews. Real data only.

Marketing, Sales & Business

Ecommerce Store Designer

7

russodope/ecommerce-store-designer

Design and generate e-commerce store homepage / decoration module images for any online-store platform. Use this skill whenever a user wants to: - Design an online store homepage or decoration (店铺装修 / 首页装修 / 店铺首页) - Create store banner images, series showcases, category navigation, or brand story sections - Build a modular store-design tool in HTML that exports module images at a user-specified width - Design e-commerce product showcase / homepage pages for any platform - Create a customizable store template for different brands Trigger on "店铺装修", "店铺首页", "首页设计", "banner", "详情页", "电商装修", "stor

Marketing, Sales & Business

Linkbuilding

8

JamesOliverSEO/linkbuilding-skill

Use when building backlinks to a site with an outreach tactic - broken link building, link gap (sites linking to competitors but not you), unlinked brand mentions, resource pages, guest posts, link reclamation, competitor dead pages, Moving Man (moved or closed resources), "best X" listicle inclusion, or skyscraper content - including finding prospects, checking dead links, counting referring domains, finding contacts and drafting outreach emails. Also use for plain requests like "get more backlinks", "build links to my site", "who links to my competitors", "find link opportunities", "why did

Marketing, Sales & Business

Nhr

8

iamfakeguru/nonhuman-resources

Non-Human Resources - gives your AI the full human employee experience: mood swings, bad habits, a 9-5 schedule, sick days, and an HR department

Marketing, Sales & Business

Decision Making

8

c-sonnier/37signals-decisions-skill

A toolkit of decision-making frames adapted from 37signals' "Guide to Making Decisions," for helping someone think clearly when they're facing a choice. Use this whenever the user is weighing a decision, stuck between options, going back and forth on something, evaluating tradeoffs, deciding whether to do something at all, or asking for help thinking a choice through — whether it's a business call, an architecture or technical decision, a hiring or prioritization decision, or a personal one. Triggers on phrasing like "should I," "trying to decide," "torn between," "can't decide," "is it worth

Marketing, Sales & Business

Browse the most popular Claude skills, all marketing, sales & business skills, or write your own with the skills generator.