Varly MCP Server: Install & Setup

Install Varly in Claude Code

Claude Code

claude mcp add --transport http varly https://varly.ai/mcp

mcp.json (Claude Desktop, Cursor, VS Code, Windsurf)

{
  "mcpServers": {
    "varly": {
      "url": "https://varly.ai/mcp"
    }
  }
}

Frequently asked questions

What does the Varly MCP server do?

EU-hosted CRO: heatmaps, recordings, surveys and A/B tests. Research and prepare tests from AI.

Is the Varly MCP server free?

The server is free, but you will likely need an account. The server itself is free, but it connects to a service that needs an account or API key, which may have paid tiers. Check the provider for current pricing.

Does Varly run locally or remotely?

Remote. Hosted by the provider. You connect with a URL, nothing to install.

How do I add Varly to Claude Code?

Run: claude mcp add --transport http varly https://varly.ai/mcp

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